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Museums, Travel & Tourism

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Touring in France? Try a self-guided walking path in a historic town

A few weeks ago I stumbled across this example of an excellent interactive walking tour experience through the old town…

chambery, city, France, free, heritage, historic sites, solo travel, Tourism, travel, walking tours

Rethinking the usage of the archive

This 1 minute read takes a quick look and the idea of the archive – and one fantastic effort to bring archives out of the darkness and to the public!

archive, Bern, exhibition, experience, expo, public integration, public inter, public interaction, visitor experience

3 ways for cultural organisations to start working with local designers

One of my pet projects is trying to help cool historic museums realise that they won’t lose their entire identity by shaking things up a bit. Here are 3 examples of museums making the old-fashioned a little bit more hip and real.

#museum, Athens, Cafe, Cyclades Museum, Design, Greece, innovation, Kunsthistorisches Museum, mummy, Tourism, travel, Vienna, Wes Anderson

Our world map perception is crazy. Spend 5 mins on this site.

If you have a 5 minute break, start playing around on this site. Prepare to be shocked. The world is not the way you picture it on the map – we know it, but it’s always good to get a reminder. Credits to True Size for their awesome digital tool.

#education, DIY travel, globe, perspective, short read, travel, travel apps, True Size, WEF, World Economic Forum, world map

Snakes, frogs, and poison with a great visitor guide? Sign me up.

The Museum of Natural History (Naturalis) guides the visitor through the world of poison in it’s recent expo, Exhibition on…

#education, #museum, frog, Guide, Leiden, Museum of Natural History, Naturalis, poison, snake, The Netherlands, Tourism, travel

Multi-media spaces in museums

Taking a quick tour around the multi-media space at the “Museum of Communication”, Bern, and had to share a few…

#communication, #education, #museum, #Switzerland, advertising, multi-media, public integration

Visiting the UN in Geneva?don’t miss this expo next door!

This museum is one of the most-overlooked travel spots in Geneva. Its a sometimes confrontational and tense story of the…

#museum, Geneva, Human Rights, red cross, Switzerland Tourism, Tourism, UN

People tracking: the common field between shopper behaviour research & visitor experience

The creative industries have been at the head of some interesting technologies for new research around people tracking and understanding…

big data, innovation, Louvre, MIT, RFID, Technology, tracking, virtual reality, visitor experience

Tactile photography exhibit – Red Cross Museum, Geneva

The MusĂ©e international de la Croix-Rouge et du Croissant-Rouge, has recently brought together more than 300 images of displaced people, in…

#museum, #refugee, exile, experience, Geneva, Magnum Photos, migration, Photography, red cross, touch

Ocean, heritage, and food experiences : the fastest growing travel trends in 2018

Environmental, cultural, and historic heritage tours and activities have seen a surge in tourism interest and are consistently top-ranking in travel trend reports. Now the key question is how to make sure it stays sustainable.

#SDG, authenticity, experience, food, heritage, ocean, Tourism, travel, trends

What’s the purpose of the museum?

Museums play a funny role – creative exploration, an artistic night out, or is it something more? This short article explore some of my thoughts about museums, and why they (should) exist.

#museum, creativity, Culture, globalisation, purpose, soft power

Bio-reef art & underwater museums educate on climate change

Underwater art museums and marine conversation initiatives like bio-reef art are bringing climate change into the museum and tourism experience. Here are some things to learn to put cultural and natural conservation practice into action.

climatechange, coral, environment, museum education, underwater art, WEF

Culture as a “next” brand experience.

Cultural marketing is trail-blazing as a new strategy to connect to audiences – see the examples from Red Bull and BMW to see what music, festivals, museums, heritage sites & more can do for engagement.

BMW, brand, Cultural Heritage, Cultural Marketing, experience, festivals, marketing, music, Red Bull, relevance

Airbnb Experience vs. The Museum

Airbnb Experience…is this the uberization of museums? As local hosts starts to offer insight into their culture and worlds, what does it mean for the museum and its future relevance? Take a look at the potential for disruption.

#museum, airbnb, airbnb experience, disruption, innovation, participatory museum

Louvre, Abu Dhabi – “star” architecture disconnected from the exhibit

The Louvre Abu Dhabi is a stunning building, but the design fails to integrate the museum exhibition within its shell of grandeur. The final visitor experience is underwhelming.

Abu Dhabi, Jean Nouvel, Louvre, museum architecture, Saadiyat, star architecture, visitor experience

Japan launches Airbnb for Temples

Japan has launched an Airbnb-style site exclusively for Temples. Whilst its not the first of its kind, its one more piece of evidence of the dynamic pace of change in the cultural tourism sector, fulled by the demand for experience.

airbnb, Cultural Heritage, experience economy, hotel, innovation, Japan, temple, uberization

Bilbao’s Euskal Museoa – a lost opportunity to integrate the Museum

Bilbao has been shaped by its modern architecture, but it has missed an opportunity to showcase its heritage. Stunning photography from the Euskal Museoa should be integrated into the landscape and experience.

Bilbao, Euskal, Guggenheim, Photography, public interaction

3 tips to get your word out for museum expos

Looking to bring in visitors? 3 creative communication and marketing ideas for museum expositions, and a few tips for higher visitor conversion.

Geneva, MEG, Museum Marketing, poster, Tourism

Switzerland’s museums & culture trips

Explore Switzerland with this great cultural tour from National Geographic. As a Geneva local, this is a great tour for cultural visits.

Culture, Museum Marketing, NationalGeographic, Switzerland Tourism, Tourism

MIT’s Future Heritage Lab for refugees

This is an incredible discussion and conversation that is so fitting for today – how to understand if and where cultural managers can help to safeguard local knowledge and fund creative responses to protect their cultural memories and identities.

#refugee, HeritageLab, Human Rights, migration, MIT

Nostalgic tech as future heritage?

The iconic, nostalgic Nokia phone of the 1990s featured as a spotlight show in the a small exposition display in…

Bern, Branding, MuseumofCommunication, Nokia, Nostalgic Tech, Tourism

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